TOM GIBSON BRANDING & WEBSITE
Description:
Tom Gibson is a professional comedian, public speaker and author based in Canberra. I was tasked with creating a visual brand that aligned with Tom Gibson’s personality and tongue-in-cheek comedy style which often reflected on topics such as fatherhood and sports, while also incorporating his broad range of creative pursuits. This project presented a challenge with tying together all of Tom’s varied creative endeavours, into one neat ‘package’ to showcase Tom as a versatile creative artist and communicator with skills spanning from stand-up comedy, podcast host, through to academic writing.
Deliverables / Assets:
For this project, Ayla Marika developed the following assets:
- Visual brand design – incl. logo, brand voice and style guide.
- Website tomgibsoncreative.com – incl. visual design, WordPress website development and SEO.
- Graphic design and branding for ‘Yeah, But How?’ podcast/vodcast hosted by Tom Gibson.
- Social media accounts – incl. graphic design for profile covers and post images.
“As a performing artist, my website and branding is really important for generating business and directing people to my work. Ayla created a very professional and functional site, as well as associated branding, which has greatly improved my online presence. Ayla was excellent in the design process, particularly with helping me find the design that worked best for me.”
– Tom Gibson, Writer & Performing Artist
Yeah, But How? Podcast Visuals

Logo

Website Design
